eBay Inc. (EBAY) is trading up at $122.91 (+5.16%) on NYSE/NASDAQ, as of the latest quote. It is a S&P 500 constituent in the Consumer Discretionary sector.
Analyst price targets on EBAY
Current price targets from 3 firms average $113, median $132, ranging from $75 to $133 — the average is 8% below the current $123. Each is tracked to its date and scored the same way a member's call is.
- Morgan Stanley $117 → $132 by Oct 2027 Oct 12, 2026 via Investing.com · Morgan Stanley's track record
- Jefferies $108 → $75 by Sep 2027 Sep 21, 2026 via Yahoo Finance · Jefferies's track record
- Argus Research $112 → $133 by Aug 2027 Aug 7, 2026 via Investing.com · Argus Research's track record
Targets published by research firms, extracted from the news, checked against independent reporting, and linked to their source. Where a firm did not state a horizon the target is tracked as 12 months, the industry convention; the rows where the firm set its own horizon are marked. Reported here as facts about what was published — not recommendations from Dalsna Finance, and no firm listed is affiliated with this site.
eBay Inc. revenue & net income history (FY2016–FY2025)
| FY2016Dec 2016 | FY2017Dec 2017 | FY2018Dec 2018 | FY2019Dec 2019 | FY2020Dec 2020 | FY2021Dec 2021 | FY2022Dec 2022 | FY2023Dec 2023 | FY2024Dec 2024 | FY2025Dec 2025 | |
|---|---|---|---|---|---|---|---|---|---|---|
| Income statement | ||||||||||
| Revenue | $9.30B | $9.93B | $8.65B | $7.43B | $8.89B | $10.4B | $9.79B | $10.1B | $10.3B | $11.1B |
| Growth (year over year) | +8.2% | +6.8% | −12.9% | −14.1% | +19.7% | +17.2% | −6.0% | +3.2% | +1.7% | +7.9% |
| Gross profit | $7.29B | $7.71B | $6.63B | $5.84B | $7.10B | $7.77B | $7.12B | $7.28B | $7.40B | $7.93B |
| Gross margin | 78.4% | 77.6% | 76.6% | 78.7% | 79.8% | 74.6% | 72.6% | 72.0% | 72.0% | 71.5% |
| Operating income | $2.33B | $2.26B | $1.75B | $1.77B | $2.64B | $2.92B | $2.35B | $1.94B | $2.32B | $2.28B |
| Operating margin | 25.0% | 22.8% | 20.3% | 23.8% | 29.6% | 28.1% | 24.0% | 19.2% | 22.5% | 20.5% |
| Net income | $7.27B | −$1.02B | $2.53B | $1.79B | $5.67B | $13.6B | −$1.27B | $2.77B | $1.98B | $2.03B |
| Net margin | 78.1% | −10.2% | 29.2% | 24.0% | 63.7% | 130.6% | −13.0% | 27.4% | 19.2% | 18.3% |
| EPS (diluted) | $6.35 | −$0.95 | $2.55 | $2.09 | $7.89 | $20.54 | −$2.27 | $5.19 | $3.94 | $4.34 |
| Balance sheet | ||||||||||
| Cash and equivalents | $1.82B | $2.12B | $2.20B | $901.0M | $1.10B | $1.38B | $2.15B | $1.99B | $2.43B | $1.87B |
| Total assets | $23.8B | $26.0B | $22.8B | $18.2B | $19.3B | $26.6B | $20.9B | $21.6B | $19.4B | $17.4B |
| Total liabilities | $13.3B | $17.9B | $16.5B | $15.3B | $15.7B | $16.8B | $15.7B | $15.2B | $14.2B | $13.0B |
| Long-term debt | $7.51B | $9.23B | $7.68B | $6.74B | $7.74B | $7.73B | $7.72B | $6.97B | $5.75B | $6.00B |
| Shareholders' equity | $10.5B | $8.05B | $6.28B | $2.87B | $3.56B | $9.78B | $5.15B | $6.40B | $5.16B | $4.48B |
| Cash flow | ||||||||||
| Operating cash flow | $2.83B | $3.15B | $2.66B | $3.11B | $2.42B | $2.66B | $2.25B | $2.43B | $2.41B | $1.96B |
| Capital expenditure | $626.0M | $666.0M | $623.0M | $508.0M | $463.0M | $444.0M | $449.0M | $456.0M | $458.0M | $525.0M |
| Free cash flow | $2.20B | $2.48B | $2.04B | $2.61B | $1.96B | $2.21B | $1.80B | $1.97B | $1.96B | $1.43B |
| Dividends paid | — | $0 | $0 | $473.0M | $447.0M | $466.0M | $489.0M | $528.0M | $533.0M | $531.0M |
| Share buybacks | $2.94B | $2.75B | $4.50B | $4.97B | $5.14B | $7.05B | $3.14B | $1.40B | $3.15B | $2.50B |
| Q3 FY24Sep 2024 | Q4 FY24†Dec 2024 | Q1 FY25Mar 2025 | Q2 FY25Jun 2025 | Q3 FY25Sep 2025 | Q4 FY25†Dec 2025 | Q1 FY26Mar 2026 | Q2 FY26Jun 2026 | |
|---|---|---|---|---|---|---|---|---|
| Income statement | ||||||||
| Revenue | $2.58B | $2.58B | $2.58B | $2.73B | $2.82B | $2.96B | $3.09B | $3.13B |
| Growth (year over year) | +3.0% | +0.7% | +1.1% | +6.1% | +9.5% | +15.0% | +19.5% | +14.8% |
| Gross profit | $1.85B | $1.86B | $1.89B | $1.98B | $2.00B | $2.06B | $2.29B | $2.30B |
| Gross margin | 71.8% | 72.2% | 73.0% | 72.5% | 70.9% | 69.6% | 74.0% | 73.5% |
| Operating income | $595.0M | $543.0M | $611.0M | $479.0M | $576.0M | $611.0M | $611.0M | $676.0M |
| Operating margin | 23.1% | 21.1% | 23.6% | 17.5% | 20.4% | 20.6% | 19.8% | 21.6% |
| Net income | $634.0M | $679.0M | $499.0M | $364.0M | $632.0M | $536.0M | $512.0M | $550.0M |
| Net margin | 24.6% | 26.3% | 19.3% | 13.3% | 22.4% | 18.1% | 16.6% | 17.5% |
| EPS (diluted) | $1.29 | $1.35 | $1.05 | $0.78 | $1.35 | $1.16 | $1.12 | $1.21 |
| Balance sheet | ||||||||
| Cash and equivalents | $1.59B | $2.43B | $3.03B | $2.07B | $2.42B | $1.87B | $2.89B | $2.31B |
| Total assets | $19.9B | $19.4B | $19.0B | $18.0B | $17.8B | $17.4B | $17.9B | $17.9B |
| Total liabilities | $14.5B | $14.2B | $14.0B | $13.2B | $13.1B | $13.0B | $13.5B | $13.3B |
| Long-term debt | $6.17B | $5.75B | $5.75B | $5.00B | $5.00B | $6.00B | $5.99B | $5.14B |
| Shareholders' equity | $5.42B | $5.16B | $4.83B | $4.62B | $4.72B | $4.48B | $4.41B | $4.67B |
| Cash flow | ||||||||
| Operating cash flow | $755.0M | $677.0M | $755.0M | −$340.0M | $961.0M | $583.0M | $969.0M | $523.0M |
| Capital expenditure | $109.0M | $117.0M | $111.0M | $101.0M | $196.0M | $117.0M | $72.0M | $223.0M |
| Free cash flow | $646.0M | $560.0M | $644.0M | −$441.0M | $765.0M | $466.0M | $897.0M | $300.0M |
| Dividends paid | $131.0M | $128.0M | $134.0M | $134.0M | $132.0M | $131.0M | $139.0M | $138.0M |
| Share buybacks | $755.0M | $911.0M | $615.0M | $624.0M | $626.0M | $635.0M | $486.0M | $323.0M |
From eBay Inc.'s 10-K and 10-Q filings with the SEC; its fiscal year ends in December. Each period shows the latest figure the company has reported for it, including restatements. Net margin is our own calculation from those reported figures (net income ÷ revenue); it is left blank where revenue is zero or missing. † Quarter derived from the company's year-to-date or full-year totals. Filings on SEC EDGAR →
About eBay Inc.
eBay Inc. is an American multinational e-commerce company based in San Jose, California, that allows users to buy or view items via retail sales through online marketplaces and websites in 190 markets worldwide. Sales occur either via online auctions or "Buy It Now" instant sales, and the company charges commissions to sellers upon sale. eBay was founded by Pierre Omidyar in September 1995. In 2021, eBay had approximately 17 million global sellers; in 2023, it reported 132 million annual active buyers worldwide and handled $73 billion in transactions, 48% of which were in the United States. In 2023, the company had a take rate of 13.81%.
- Headquarters
- San Jose, California From SEC filings, Oct 2026
Recent News (20)
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John Healey ‘targets tax crackdown on online marketplaces’ in first budget
Move aimed at firms such as Amazon and eBay could raise up to £1bn more for Treasury, says report
A tax crackdown on online marketplaces such as Amazon and eBay that could raise up to £1bn more for th…
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eBay stock analysis: Morgan Stanley’s flywheel thesis meets stretched technicals
eBay stock analysis: Morgan Stanley’s flywheel thesis meets stretched technicals
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eBay named Morgan Stanley top pick on live commerce flywheel; stock surges
eBay named Morgan Stanley top pick on live commerce flywheel; stock surges
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eBay Recommerce Report: Secondhand Shopping Rises Worldwide as Consumers Seek Value and Stretch Budgets SAN JOSE, Calif., Oct. 7, 2026 /PRNewswire/ -- Today, eBay released its 2026 Recommerce Report, new global research showing that secondhand shopping is becoming a more deeply embedded part of everyday…
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Easyship Expands the Export Infrastructure Behind eBay International Shipping to the UK eBay sellers can now ship to 195+ countries and territories at rates up to 30% lower than the existing Global Shipping Programme, with every parcel cleared for export by Easyship fulfillment infrastru…
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Amazon Stock (AMZN) Slips Despite a New Seller Tool to Manage eBay, Walmart, and Shopify Orders Amazon Stock (AMZN) Slips Despite a New Seller Tool to Manage eBay, Walmart, and Shopify Orders TipRanks
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eBay CFO Peggy Alford Sells 2,716 Shares in Tax-Related Transaction
eBay CFO Peggy Alford Sells 2,716 Shares in Tax-Related Transaction
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The Clock Is Ticking on GameStop’s eBay Acquisition Play as Warrants Near Expiration
The Clock Is Ticking on GameStop’s eBay Acquisition Play as Warrants Near Expiration
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Jefferies cuts eBay target to $75 on EBITDA downside
Jefferies cuts eBay target to $75 on EBITDA downside
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Snoopy cups at Starbucks and McDonald’s SpongeBob toys are commanding huge markups on eBay Adults are scooping up promotional items out of nostalgia — and playing into a frenzy around collectibles .
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How Big A Swing In eBay Stock Are You Actually Holding?
How Big A Swing In eBay Stock Are You Actually Holding?
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GameStop's $4.9 Billion eBay Stake Is Still in Focus — Here's This Month's Full Story
GameStop's $4.9 Billion eBay Stake Is Still in Focus — Here's This Month's Full Story
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Is eBay Stock Worth The Ride?
Is eBay Stock Worth The Ride?
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Is eBay Stock Outperforming the Dow?
Is eBay Stock Outperforming the Dow?
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EBAY Paid Holders $19 Billion While The Stock Trailed The Market
EBAY Paid Holders $19 Billion While The Stock Trailed The Market
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eBay CEO Jamie Iannone Sells Company Shares Worth $2.3 Million Amid a 12% One-Year Return
eBay CEO Jamie Iannone Sells Company Shares Worth $2.3 Million Amid a 12% One-Year Return
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StoneX reiterates Buy on eBay stock after fee changes in Europe
StoneX reiterates Buy on eBay stock after fee changes in Europe
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eBay Sees Collectibles, Live Commerce and AI Powering Its Next Growth Phase
eBay Sees Collectibles, Live Commerce and AI Powering Its Next Growth Phase
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Albertsons Names Former HP, eBay CEO Meg Whitman as Executive Chair to Help Spur Growth
Albertsons Names Former HP, eBay CEO Meg Whitman as Executive Chair to Help Spur Growth
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eBay at Goldman Sachs Communacopia + Technology Conference: growth shift
eBay at Goldman Sachs Communacopia + Technology Conference: growth shift
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