JIM BEAM® TEAMS UP WITH BEN MARSHALL AND KAI FORBATH TO LAUNCH "HIT THE BEAM" CAMPAIGN, RALLYING FOOTBALL FANS TO CELEBRATE EVERY "DOINK"

Markets PR Newswire By PR Newswire 09 Sep 2026 13:18 1 min read
JIM BEAM® TEAMS UP WITH BEN MARSHALL AND KAI FORBATH TO LAUNCH "HIT THE BEAM" CAMPAIGN, RALLYING FOOTBALL FANS TO CELEBRATE EVERY "DOINK"

When the ball hits the Beam, rival fans have an unlikely reason to celebrate together. "Hit The Beam" turns football's most dreaded sound into something worth rooting for. CLERMONT, Ky., Sept. 9, 2026 /PRNewswire/ -- Few sounds trigger a collective groan quite like a field goal bouncing...

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