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Harley-Davidson (HOG) is a Consumer Discretionary company in the Russell 2000. Latest news and coverage below.
Harley-Davidson revenue & net income history (FY2016–FY2025)
| FY2016Dec 2016 | FY2017Dec 2017 | FY2018Dec 2018 | FY2019Dec 2019 | FY2020Dec 2020 | FY2021Dec 2021 | FY2022Dec 2022 | FY2023Dec 2023 | FY2024Dec 2024 | FY2025Dec 2025 | |
|---|---|---|---|---|---|---|---|---|---|---|
| Income statement | ||||||||||
| Revenue | $6.00B | $5.65B | $5.72B | $5.36B | $4.05B | $5.34B | $5.76B | $5.84B | $5.19B | $4.47B |
| Growth (year over year) | +0.0% | −5.8% | +1.2% | −6.2% | −24.4% | +31.6% | +7.8% | +1.4% | −11.1% | −13.8% |
| Gross profit | $2.57B | $2.37B | $2.37B | $2.13B | $1.62B | $2.09B | $2.35B | $2.51B | $2.18B | $1.73B |
| Gross margin | 42.9% | 42.1% | 41.4% | 39.8% | 39.9% | 39.2% | 40.9% | 43.1% | 42.0% | 38.7% |
| Operating income | $1.05B | $882.1M | $713.5M | $555.6M | $9.68M | $823.4M | $909.3M | $779.1M | $416.6M | $386.6M |
| Operating margin | 17.4% | 15.6% | 12.5% | 10.4% | 0.2% | 15.4% | 15.8% | 13.3% | 8.0% | 8.6% |
| Net income | $692.2M | $521.8M | $531.5M | $423.6M | $1.30M | $650.0M | $741.4M | $706.6M | $455.4M | $338.7M |
| Net margin | 11.5% | 9.2% | 9.3% | 7.9% | 0.0% | 12.2% | 12.9% | 12.1% | 8.8% | 7.6% |
| EPS (diluted) | $3.83 | $3.02 | $3.19 | $2.68 | $0.01 | $4.19 | $4.96 | $4.87 | $3.44 | $2.78 |
| Balance sheet | ||||||||||
| Cash and equivalents | $760.0M | $687.5M | $1.20B | $833.9M | $3.26B | $1.87B | $1.43B | $1.53B | $1.59B | $3.09B |
| Total assets | $9.89B | $9.97B | $10.7B | $10.5B | $12.0B | $11.1B | $11.5B | $12.1B | $11.9B | $8.04B |
| Total liabilities | $7.97B | $8.13B | $8.89B | $8.72B | $10.3B | $8.50B | $8.59B | $8.89B | $8.72B | $4.89B |
| Long-term debt | $4.67B | $4.59B | $4.89B | $5.12B | $5.93B | $4.60B | $4.46B | $4.99B | $4.47B | $1.65B |
| Shareholders' equity | $1.92B | $1.84B | $1.77B | $1.80B | $1.72B | $2.55B | $2.90B | $3.25B | $3.17B | $3.14B |
| Cash flow | ||||||||||
| Operating cash flow | $1.17B | $1.01B | $1.21B | $868.3M | $1.18B | $975.7M | $548.5M | $754.9M | $1.06B | $568.9M |
| Capital expenditure | $256.3M | $206.3M | $213.5M | $181.4M | $131.1M | $120.2M | $151.7M | $207.4M | $196.6M | $153.7M |
| Free cash flow | $918.1M | $798.8M | $992.4M | $686.8M | $1.05B | $855.5M | $396.8M | $547.5M | $867.3M | $415.2M |
| Dividends paid | $252.3M | $251.9M | $245.8M | $237.2M | $68.1M | $92.4M | $93.2M | $96.3M | $91.2M | $86.4M |
| Share buybacks | $465.3M | $465.3M | $390.6M | $296.5M | $8.01M | $11.6M | $338.6M | $364.0M | $459.8M | $353.3M |
| Q3 FY24Sep 2024 | Q4 FY24†Dec 2024 | Q1 FY25Mar 2025 | Q2 FY25Jun 2025 | Q3 FY25Sep 2025 | Q4 FY25†Dec 2025 | Q1 FY26Mar 2026 | Q2 FY26Jun 2026 | |
|---|---|---|---|---|---|---|---|---|
| Income statement | ||||||||
| Revenue | $1.15B | $687.6M | $1.33B | $1.31B | $1.34B | $496.2M | $1.17B | $1.23B |
| Growth (year over year) | −25.7% | −34.7% | −23.1% | −19.3% | +16.5% | −27.8% | −11.8% | −5.9% |
| Gross profit | $532.1M | $247.9M | $558.4M | $556.3M | $542.0M | $74.6M | $378.4M | $421.1M |
| Gross margin | 46.2% | 36.1% | 42.0% | 42.6% | 40.4% | 15.0% | 32.3% | 34.2% |
| Operating income | $105.8M | −$193.3M | $160.5M | $112.4M | $474.8M | −$361.1M | $23.5M | $76.0M |
| Operating margin | 9.2% | −28.1% | 12.1% | 8.6% | 35.4% | −72.8% | 2.0% | 6.2% |
| Net income | $119.0M | −$116.9M | $133.1M | $107.6M | $377.4M | −$279.3M | $24.8M | $79.8M |
| Net margin | 10.3% | −17.0% | 10.0% | 8.2% | 28.1% | −56.3% | 2.1% | 6.5% |
| EPS (diluted) | $0.91 | −$0.82 | $1.07 | $0.88 | $3.10 | −$2.27 | $0.22 | $0.75 |
| Balance sheet | ||||||||
| Cash and equivalents | $2.24B | $1.59B | $1.93B | $1.59B | $1.78B | $3.09B | $1.81B | $1.90B |
| Total assets | $13.0B | $11.9B | $12.4B | $12.1B | $10.6B | $8.04B | $7.25B | $7.25B |
| Total liabilities | $9.60B | $8.72B | $9.21B | $8.74B | $7.01B | $4.89B | $4.17B | $4.13B |
| Long-term debt | $4.74B | $4.47B | $4.96B | $4.37B | $3.15B | $1.65B | $1.13B | $1.13B |
| Shareholders' equity | $3.43B | $3.17B | $3.18B | $3.32B | $3.57B | $3.14B | $3.06B | $3.10B |
| Cash flow | ||||||||
| Operating cash flow | $353.0M | $133.2M | $141.5M | $368.0M | −$92.6M | $152.0M | −$228.0M | $168.3M |
| Capital expenditure | $52.6M | $56.1M | $30.0M | $35.6M | $36.5M | $51.6M | $31.8M | $12.9M |
| Free cash flow | $300.4M | $77.0M | $111.6M | $332.4M | −$129.1M | $100.4M | −$259.8M | $155.4M |
| Dividends paid | $22.1M | $21.8M | $22.9M | $21.8M | $21.5M | $20.1M | $21.5M | $19.7M |
| Share buybacks | $150.1M | $100.0M | $93.1M | $45.0K | $100.1M | $160.1M | $70.0M | $30.4M |
From Harley-Davidson's 10-K and 10-Q filings with the SEC; its fiscal year ends in December. Each period shows the latest figure the company has reported for it, including restatements. † Quarter derived from the company's year-to-date or full-year totals. Filings on SEC EDGAR →
About Harley-Davidson
Harley-Davidson, Inc. is an American motorcycle manufacturer and lifestyle brand headquartered in Milwaukee, Wisconsin. Founded in 1903, it is one of two major American motorcycle manufacturers to survive the Great Depression along with its historical rival, Indian Motorcycle Company. The company has survived numerous ownership arrangements, subsidiary arrangements, periods of poor economic health and product quality, and intense global competition to become an iconic brand widely known for its loyal following. There are owner clubs and events worldwide, as well as a company-sponsored, brand-focused museum.
Source: Wikipedia — Harley-Davidson
- Headquarters
- Milwaukee, Wisconsin From SEC filings, Oct 2026
Recent News (1)
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