Small business owners are doing OK – but will that help Trump overcome his low approval ratings?

Economy The Guardian By Gene Marks 18 Oct 2026 12:00 1 min read

Overall, economic sentiment for Trump is poor, but small businesses seem fairly confident, according to several surveys There are 34m small businesses in the United States. They employ approximately half of the country’s workers and generate about half of the country’s GDP. They’re an important voting block. So how are they feeling about the economy as we head into November’s midterm elections? Overall, economic sentiment for Donald Trump is poor but small business – admittedly a diverse demogra

There are 34m small businesses in the United States. They employ approximately half of the country’s workers and generate about half of the country’s GDP. They’re an important voting block. So how are they feeling about the economy as we head into November’s midterm elections? Overall, economic sentiment for Donald Trump is poor but small business – admittedly a diverse demographic that’s hard to poll – seems fairly confident. A number of recently published surveys and reports can help understand their mood.

Confidence is generally stable.

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