Michelle Obama's voting initiative courts Gen Z by tapping influencers

Politics The Hill By Judy Kurtz 15 Sep 2026 13:14 1 min read
Michelle Obama's voting initiative courts Gen Z by tapping influencers

Former first lady Michelle Obama's voter registration and engagement initiative is targeting Generation Z, launching a "Voting Squad" made up of popular content creators and aimed at urging young people to head to the polls. Some of the content creators joining the effort announced Tuesday include Brandon Edelman, who is known as Bran Flakezz on...

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