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IAB Tech Lab Releases Podcast Technical Measurement Guidelines v2.3 for Public Comment

Markets PR Newswire By PR Newswire 21 Jul 2026 12:30 1 min read
IAB Tech Lab Releases Podcast Technical Measurement Guidelines v2.3 for Public Comment

Updated Version 2.3 Clarifies Measurement Practices for Open RSS Distribution, Video Podcasts, and Server-Side Log Analysis; Available for Public Comment Until August 19, 2026 NEW YORK, July 21, 2026 /PRNewswire/ -- Today, IAB Tech Lab, the global digital advertising technical...

Updated Version 2.3 Clarifies Measurement Practices for Open RSS Distribution, Video Podcasts, and Server-Side Log Analysis; Available for Public Comment Until August 19, 2026 NEW YORK, July 21, 2026 /PRNewswire/ -- Today, IAB Tech Lab, the global digital advertising technical...

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