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'I made £100,000 of TikTok sales in one day': The business of live shopping

Markets BBC Business By BBC Business 20 Jul 2026 23:06 1 min read
'I made £100,000 of TikTok sales in one day': The business of live shopping

Buying on social media livestreams is fast becoming regular consumer behaviour for many.

Buying on social media livestreams is fast becoming regular consumer behaviour for many.

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