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Business Outcomes Are Just the Beginning, According to IAB Digital Video Ad Spend & Strategy Full Report

Markets PR Newswire By PR Newswire 14 Jul 2026 12:30 1 min read
Business Outcomes Are Just the Beginning, According to IAB Digital Video Ad Spend & Strategy Full Report

Market Lacks Consensus About Agentic AI Role NEW YORK, July 14, 2026 /PRNewswire/ -- Despite strong spending across all formats, demands for more transparency and differences between how large and small buyers see the market are shaping buyer strategies and actions. That's among the key...

Market Lacks Consensus About Agentic AI Role NEW YORK, July 14, 2026 /PRNewswire/ -- Despite strong spending across all formats, demands for more transparency and differences between how large and small buyers see the market are shaping buyer strategies and actions. That's among the key...

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