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Netflix is spending big money on sports. Is the company making the right bets?

Economy MarketWatch By Weston Blasi 17 Jul 2026 14:03 1 min read
Netflix is spending big money on sports. Is the company making the right bets?

The streaming service says live programming helps draw in new subscribers, but investors have become disillusioned with Netflix’s broader engagement trends.

The streaming service says live programming helps draw in new subscribers, but investors have become disillusioned with Netflix’s broader engagement trends.

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